Let’s start with the very obvious. What IS a Shopify theme? Simply put, it’s a template for how your store looks and feels. Think layout, style, colors and fonts – all factors that determine the…
Browsing Category Case Studies
Learning from the best: What features are right for your Shop
Around 87% of merchants are using Shopify stores. This popular eCommerce platform has made it easier than ever to create a custom shop for your products. Unfortunately, popularity can often result in fierce competition. To…
Which products do people buy online the most?
Online shopping has been a growing force since 1991, when the internet was opened to the public. Now, nearly 30 years later it had a higher market share than in-store shopping for the first time,…
Understanding your buyers’ behaviour to increase conversions
If you understand the behaviour of your buyers, you unlock the key to your marketing and advertising plans. In this week’s article, we examine the business, psychological and emotional aspects of buyer behaviour. We will…
Customer Success Stories: Four Point Puzzles
We work with some pretty unique Shopify business owners. Their passion, dedication, and creativity always amaze us. This is a new blog series, where every Monday we will be highlighting some of the amazing people…
You Talked – We Listened! 2019 Customer Satisfaction Survey
We’re excited to share with you the results of our annual customer satisfaction survey. This is an important and indispensable part of improving the services we offer here at HeyCarson. Settle in for this week’s…
How Carson Shopify Experts Helped A Niche Tee Store
We recently worked with Tim Smith on his store Style has no boundaries. We really loved the originality of his store and wanted to know more about it. Here’s what we learned about ‘Style has…
Top 10 Themes of 2018 – How To Pick The Right One
If you are about to open a Shopify store or if you are looking to update the look and feel of your old one, now is a great time to do that.
Boost Sales with Facebook Ads for Abandoned Carts
Brands want to squeeze as many sales out of their site visitors as possible. Often, users who abandoned products in their shopping carts are your lowest hanging fruit.
We Reviewed Online Reviews – With Surprising Results
Reviews. No list of eCommerce “must-haves” is complete without them. Everyone’s heard a statistic like “Reviews produce an average of 18% uplift in sales”, which is why you have them in your store, right? They’re essential.