The First-Timer Problem & Your Store: What It Is, How To Beat It

Whether a dominant brand or a new Shopify site, all ecommerce stores face a sales problem — first time visitors probably don’t trust you.   Even with great marketing campaigns driving targeted traffic your way, that traffic is less likely to convert if they’ve never otherwise heard of you. That means weakened performance and money lost. In the real world, consumers rely on many things…

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How To Prepare Your Shopify Business For The Holiday Season – Part-1 (Prepare For Marketing)

It’s already October and the clocks are running fast toward the holidays. From Black Friday onward, holiday shopping season will be in full swing. Black Friday, Cyber Monday, Christmas…the mad rush of the holiday season.But, when you run an online store, the holiday onslaught means something much more: you’re about to enter the most profitable time of the year. Data from the National Retail Federation…

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Why & How To Use User Generated Content For Your Shopify Store – 3 Actionable Tips

User generated content (UGC) is something that e-Commerce sites can no longer afford to ignore. The power of user generated content for your brand is potentially huge. The big question that e-Commerce sites need to answer is ‘how do we harness user generated content for our brand?’ The good thing for you is, there are a few simple tactics you can put into place today…

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How To Streamline Social Media Checkout For Your Shopify Store To Boost Sales

At the tender age of 18 I packed up my life, put it in a bag, and moved from the UK to Hong Kong. It’s a huge move, right? Especially for someone who’s only just hit the age where they’re considered an “adult”. For the 2 years I was there I didn’t cook once. Every meal was from one of the street vendors, small diners,…

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AMP For Shopify – Boost Mobile SEO And Page Speed With Accelerated Mobile Pages

Today, some of the biggest problems facing Shopify store owners are SEO, page speed, and bounce rate.  Most site owners aren’t SEO experts or developers, and hiring your own development team or SEO agency can be an expensive endeavor.  On top of that, many Shopify plugins or themes are simply not ideal for mobile phones, leaving shops with an incredibly high bounce rate and painfully slow load times on…

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8 Psychological Pricing Strategies To Boost Conversion & Increase Profit Margin

Your customer is going to make a purchase decision based on two basic factors. The first is the quality of the product and the second is the pricing. Millennial audiences are much smarter and they always compare prices before they click on the buy button. You will make the worst decision of your life if you believe that your customers are always happy to pay…

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The Shopify Email Marketing Guide Part 4: Tips & Tricks to Boost Your Email Marketing ROI

Welcome to the 4th and final part in this Shopify email marketing guide by Ryan Turner, from The Email Funnels Agency. So far in this series we’ve covered: The foundations and mindset needed for a successful email strategy Key Shopify email automations that every store will benefit from Building a campaign strategy and what to send to your subscribers and customers In today’s post, we’re…

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3 Simple Steps To Better Manage Your Email Lists And Boost Conversions

Want to know one of the easiest ways to generate more revenue fast? Put together an irresistible offer and email it to prospects on your list. Sounds simple, right? When you have built an email list for your Shopify store, I can guarantee that with a well-planned email marketing campaigns you will surely get some sales out of it. There’s only one problem. When your lists…

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4 Ways To Optimize Your Shopify Product Pages For Higher Conversion

Running an e-commerce store is tough. You have to keep up with the latest trends, source and promote new products, post on social media, run ad campaigns, troubleshoot when your Internet goes down, and more. All that, and e-commerce sales will rise to $4.4 billion USD by 2021. That’s a 245% jump since 2014. There’s so much to do that sometimes crafting the perfect product…

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19 PPC Tips To Be Successful In Adwords For Your Shopify Store

If you can find the exact people who are looking for the exact products you’re selling, tell them you have a special offer, and then let them make a purchase with just a few clicks of the mouse without leaving the comfort of their own home—wouldn’t that bring you more customers and drive more sales? That’s what PPC ads can do for you. One of…

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